An initiative to improve customer satisfaction and enhance insurance accessibility
Ghana’s trusted insurance brand; Donewell Insurance Ltd has introduced a WhatsApp Chatbot to its digital channels of insurance delivery. Named ESI DONEWELL, the WhatsApp Chatbot is a new, fast and easy to use digital insurance distribution channel aimed at providing instant insurance purchase and renewal services directly through WhatsApp irrespective of time, day and location.
ESI DONEWELL is a user friendly interface that will enable agents and individuals to conveniently purchase motor insurance policies directly through the WhatsApp number 0501687806. Additionally, ESI DONEWELL is able to provide instant information on insurance plans to clients, provide instant quotes and complete the insurance purchase process entirely without being limited by time or location. Whether weekend, holiday, midnight or abroad, insurance can be purchased without limitations.
Speaking to stakeholders at the launch, Seth Aklasi, CEO of Donewell Insurance expressed his enthusiasm about the transformative potential of this new digital channel. “Our yearn to providing a customer-focused experience led us to explore innovative solutions that simplify the insurance purchasing journey. This is something that people will become very comfortable with because it is convenient; they can lie in bed and buy their insurance” he said. He assured his company’s resolve to continuously improve and develop solutions that will offer channels for financial inclusion.
Cecilia Bruce, Head of Marketing and Business Development added that the company is poised to add additional features to ESI DONEWELL after roll out. Among the upgrades include a voice and speech recognition feature, claims filing and documentation upload feature as well as a personal accident policy aimed at enhancing value for consumers.
On her part, Sandra A. Amewolah; Head of Digital Marketing at Donewell Insurance assured consumers of absolute customer support and indicated that the interface is connected to the Motor Insurance Database (MID) therefore every insurance bought via the channel automatically spools the sticker from the MID validating its authenticity. “The interface is seamless, user friendly and is also able to provide that support you need just in case you face challenges. It is connected to our customer service unit and contact center therefore we have a team ready to address queries or concerns that may arise”, she said.
Donewell Insurance Ltd.’s decision to integrate a WhatsApp bot into its digital channels of distribution aims to provide customers with a convenient and efficient means of acquiring motor insurance policies. With just a simple message to ESI DONEWELL on 0501687806, clients can now navigate the insurance purchasing process with ease.
By introducing ESI DONEWELL, the insurance company aims to bridge the gap between traditional insurance practices and the expectations of today’s tech-savvy consumers. The company encourages existing and potential customers to explore this new digital distribution channel and embrace the future of insurance. Further enquiries, Donewell Insurance can be contacted via website www.donewellinsurance.com, social media handles @donewellinsurance or phone 0302763065
