The Ghana Tourism Authority (GTA) has launched the Stay Home, Know Ghana campaign that seeks to inform, educate and entertain Ghanaians as we stay home to curb the spread of COVID-19 virus.
Speaking about the initiative on Happy98.9FM’s Happy Morning Show was the Head of Public Relations at GTA, Jones Nelson “With the Stay Home, Know Ghana campaign, one can log onto our platform to know more about tourist sites we have in Ghana. The campaign will last till the end of COVID-19 and we have drawn an extensive program for that. We have designed some packages to prevent boredom and have prizes to give out to participants in the various radio and social media contests that we will run,” he said.
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According to him, the campaign was launched yesterday by the GTA in partnership with the Ministries of Communication and Information and a virtual application was also launched to support the initiative.
Outlining some of the online contests that will help citizens see Ghana in a digital lens from any part of the country and also curb boredom in an adventurous way, Jones said,”Participants will win prizes by correctly identifying images of attractions, Ghanaian symbols (adinkra) and artifacts on the social media platforms of the GTA. The Stay Home, Eat Ghana contest will also require participants to share pictures of different Ghanaian dishes they have tasted with the one with most comments or likes & retweets winning cash prizes or airtime,” he said.
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With the outbreak of the COVID-19 in Ghana and the closure of our borders, the tourism industry has grinded to a complete halt with some other sectors of the economy suffering losses.
But the Ghana Tourism Authority is also using this opportunity to educate and revive the interest of Ghanaians in the industry.
By: Joel Sanco