Minister for Communications and Digital Technology, Sam Nartey George, has called on TikTok to ensure fair compensation for Ghanaian content creators and to establish a local content moderation team aligned with the country’s cultural values and regulatory standards.
Speaking at the Government Accountability Series in Accra on Friday, the Minister revealed that his recommendations followed a recent strategic meeting with TikTok officials focused on strengthening Ghana’s digital economy and protecting local content creators.
“During the meeting, I urged TikTok to ensure fair compensation to Ghanaian content creators,” he said.
“I also proposed the establishment of a local moderation and content governance team to reflect Ghana’s values, protect user rights, and support our national regulatory expectations.”
Sam George stressed that Ghanaian creators are driving meaningful global engagement on the platform and deserve equitable financial rewards for their contributions.
“Our young people are creating content that resonates far beyond our borders. It’s only fair that they receive the recognition and financial reward they deserve.”
In addition to advocating for fair pay, the Minister announced an upcoming partnership between his ministry and TikTok to launch a capacity-building initiative for Ghanaian creators in the fourth quarter of 2025.
The initiative is expected to include:
Workshops
Digital literacy training
Monetization strategies tailored to the local content ecosystem
Sam George also underscored the importance of content safety, particularly for younger users, and emphasized the need for stronger local oversight.
“We must ensure that TikTok remains a safe and empowering space for all users, especially our children. Local moderation is key to achieving that.”
The proposed measures form part of the government’s broader effort to enhance Ghana’s participation in the global digital economy while protecting the rights and interests of its creators and consumers.