Samsung Electronics West Africa, subsidiary of the global technology giant Samsung Electronics has officially unveiled Ghanaian dancehall and reggae superstar Stonebwoy as its new brand ambassador at launching of the all new Galaxy A Series on April 25, 2019 at the Galaxy Studio inside the Accra Mall.
The one-year ambassadorial deal is expected to create a mutual benefit between Stonebwoy and Samsung as well as raise more brand awareness for all Samsung products in Ghana and the West African sub-region.
In an interaction with the media, Mr Eugene Nahm, Managing Director of Samsung Electronics, explained that Stonebwoy’s selection as the 360-brand ambassador was based on the fact that the artiste’s brand truly reflects Samsung’s brand promise and aspirations of “Do what you can’t do”.
An elated Stonebwoy promised to make his brand have a fruitful impact on Samsung. “It is only good that an ‘A’ brand such as Samsung finds its way to us to collaborate and furthermore get going. It’s all about the progress, it’s all about mutual benefit. As we walk into this journey we aim to grow and achieve more than we even plan to achieve.”
Stonebwoy and Samsung unveiled the the new Galaxy A Series to the Ghanaian public. The new Galaxy A Series is designed with incredible improvements to the essential device features. This includes immersive viewing experiences, longer lasting performance and ground-breaking cameras.
“We are committed to providing meaningful innovation to everyone for a better mobile experience. That innovation starts with the all new Galaxy A Series,” said Eugene Nahm.
With the Galaxy A Series, consumers can also seamlessly experience the Galaxy ecosystem using key services such as Samsung Health, Samsung Members, and Bixby. The all-new Galaxy A Series is filled with enhanced features across the range.
The entire A Series is power-packed with innovations and upgrades that empower people to do so much more. The series will also bring better value to more people, effortlessly.
The devices are available and can be purchased at an affordable price range between GHs399 to GHs2050 at all Samsung authorised shops nationwide.
About Samsung Electronics Co., Ltd.
Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, and memory, system LSI, foundry and LED solutions. For the latest news, please visit the Samsung Newsroom at http://news.samsung.com