Let’s Talk Digital, powered by Global Media Alliance has entered into a strategic partnership with the Institute of Digital Marketing and Communication Ghana (IDMC), Presto Solutions and YFM to spotlight Ghana’s growing tech and digital marketing landscape on December 12 at Nyansa Square, East Legon.
This partnership comes at a time when technology and innovation increasingly drive how organizations reach and engage their audiences.
The partnership was unveiled at the launch of the One Nyt 2 Convos event; a signature experience to unveil a digital community ready with solution-driven initiatives. This event will blend thought leadership with entertainment, featuring live audience interactive panel discussions, startup pitches, and creative showcases.
Speaking on the initiative, the Director of Training and Innovation at IDMC, Dr. Martin Thompson Ntem, noted that digital transformation has always been the backbone of IDMC, which serves as a virtual corporate investment for people from diverse backgrounds. He added that the vision of the One Nyt 2 Convos event aligns strongly with the organization’s mission, making the partnership with Let’s Talk Digital a natural fit.
“Anything digital, we are there. We love to see people, creativity, innovation, and we train people in these areas. So, if there is a platform that brings such minds together, wonderful people like this, then we should be part of it,”,” Dr Ntem added.
As part of the partnership, IDMC has offered to train 10 persons in AI, Digital Marketing and Strategic Communications, reinforcing its commitment to training digital enthusiasts and transforming the digital landscape locally and beyond
Presto Solutions, which is providing its space to accommodate the over 200 digital-first professionals, entrepreneurs, and corporate decision-makers expected to attend the One Nyt 2 Convos, has expressed their excitement to partner with Let’s Talk Digital to create a safe space for digital creators and innovators.
Presto’s founder, Adumatta Nana Kweku explained that the partnership was an ideal one, rooted in Presto’s mission to create a relaxed, authentic, and safe space for engineers and digital creators. Drawing from his own experiences, he shared how traditional, formal tech events often feel disconnected from the realities of the engineering community.
According to him, the vision behind One Nyt 2 Convos reflects that same spirit: a shift from stiff, suit-and-tie gatherings to more relatable, youth-centered conversations that truly resonate. He noted that many talented engineers and innovators remain unseen, despite building remarkable products, simply because there are not enough platforms that spotlight their work.
“One Nyt 2 Convos provides that platform,” he emphasized. “It gives people like me and many underground engineers a chance to be seen, to be heard, and to show what we’re building. There are incredible people in Ghana doing amazing things, and events like this make it possible for their work to finally reach the public.”
YFM, Ghana’s leading youth-focused radio brand, joins the partnership to amplify the One Nyt 2 Convos experience across its vibrant audience base. With its strong influence in youth culture, music, and digital trends, YFM brings the energy, reach, and creativity needed to engage young digital enthusiasts and spark meaningful conversations within the tech and marketing ecosystem.
About Let’s Talk Digital
Introduced in 2024, Let’s Talk Digital has quickly become a premier platform for convening industry leaders, creators, startups, and policymakers to shape the future of Africa’s digital economy.
This year’s edition, themed “Youth, Creativity & Code”, will explore how young people can combine creativity, technology, and digital tools to build practical solutions for real societal problems.
